by Ted Goldwyn | Jan 28, 2021 | Blog
The first 100 days of a new President’s administration is generally seen as crucial to its ultimate success. This period is ripe with opportunity, as the newly inaugurated President typically benefits from a “honeymoon” period, with higher-than-average public approval...
by Ted Goldwyn | Jun 16, 2020 | Blog
ID 45426630 © Ayse Ezgi Icmeli | Dreamstime.com Case studies, also known as customer success stories, are an excellent way to communicate your company’s value to a qualified prospect, by demonstrating how you have helped actual customers solve real-life problems. You...
by Ted Goldwyn | Jan 27, 2019 | Blog
The difference between a successful content marketing strategy, and one that is just… meh often comes down to how well you know your audience. The Content Marketing Institute (CMI) is an invaluable resource for B2B marketers. The B2B Content Marketing 2019:...
by Ted Goldwyn | Dec 19, 2018 | Blog
I love this time of year. Oh, it is busy, sure. Especially in my home, where my wife, three kids and I celebrate eight days of Hanukkah,and then roll right into Christmas and New Year’s Eve. But it is so full of joy, laughter, warmth, and fun that I wouldn’t have it...
by Ted Goldwyn | Nov 20, 2018 | Blog
My kids love Thanksgiving. Not so much all the grocery shopping, and days of preparation, and the hours of watching the turkey slowly roast in the oven. And certainly not the smothering hugs and lipstick-stained kisses from Aunt Martha as she makes her grand entrance...
